Design Principles for a More Resilient Economy

Matthew E. May
6 min readSep 29, 2020

In his new book When More is Not Better: Overcoming America’s Obsession with Economic Efficiency, Roger Martin offers an antidote to our fragile democratic capitalism.

If you follow my work at all, you’d know that any book that focuses on less is right up my alley. I’ve made a career of advocating the subtractive approach to business, work, and life. And a book by Roger Martin, whom…

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Matthew E. May

ScaleUp strategist at Insight Partners. Co-author, What a Unicorn Knows: How Leading Entrepreneurs Use Lean Principles to Drive Sustainable Growth (2023).